Thursday, October 11, 2012

Bilboards

I was driving down Main St., and saw a billboard advertising women's underwear. It boasted that their panties were designed for comfort with the everyday woman in mind. It took me a moment to notice that there were two women in the picture, because one had been cropped out revealing nothing but her panties and legs. The one who had been cropped out was black, while the other, who was white, was sleeping peacefully in full view of the billboard. I'm sad that my mind asks this question first, but it had me thinking, "who then is the 'everyday' woman?" Can't gripe at them for knowing, or rather thinking they know, their target audience.

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